In this class we will explore all avenues of social media video and how this powerful tool dominates the digital landscape. To embrace the future we first must understand the past and the psychological factors involved in video marketing. Are you creating an experience? Does your video converse 1-on-1 with your user? Have you stopped the scroll in less than a second? Why do the users demand these things?
From higher end digital marketing to your day to day posts, video techniques can not only enhance your feed but enhance your long-term ROI. We will workshop the basics up to advanced strategy components arming you for digital success in the near future.
Applies Towards the Following Certificates
- Nonprofit Digital Marketing and Social Media Series : Nonprofit Digital Marketing and Social Media Series