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Want to launch a successful Giving Tuesday or annual fundraising campaign that actually converts donors? This course walks you through how to plan, design, and execute effective fundraising campaigns for any occasion. You’ll learn how to execute effective campaign strategy, set achievable goals, create cohesive messaging across social media and marketing, and build momentum before, during, and after your event. This class is ideal for nonprofit professionals, marketers, and community leaders looking to strengthen their fundraising strategy and elevate donor engagement through creative, data-driven campaigns.   This course is part of the Nonprofit Digital Marketing and Social Media Series.  For more information, please visit: Nonprofit Digital Marketing and Social Media Series | Glasscock School of Continuing Studies | Rice University

Course Details

  • Executive directors
  • Marketing and communication directors
  • Marketing and communications staff
  • Social Media or web services staff
  • Volunteers assisting with social media

Discounts available for AFP, AASP, Apra Members. Please contact us at 713-348-4803 or gscs@rice.edu to receive the appropriate discount code.

Association of Fundraising Professionals (AFP) offers professional education scholarships to their membership.

Due to the high demand for courses, registrations are considered final as of 10 working days before class starts. No refunds will be issued after these dates and credits will not be given for future classes. No refunds will be granted for participants who miss a portion of a program. Refund requests before the deadline are subject to a 10% processing fee and must be made in writing to cpnl@rice.edu. Refunds for credit card payments will be processed as credits to the accounts from which they were paid and may not appear as a credit until the following statement. Refunds for enrollments paid by check take up to four weeks to be processed and mailed by the Rice University accounting office. There is a $30 charge for any check returned for insufficient funds.

 

Applies Towards the Following Certificates

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Enroll Now - Available Sections

Section Title
Social Media Campaigns
Type
Online, fixed date
Days
M
Time
9:00AM to 12:00PM
Dates
May 11, 2026
Schedule and Location
Contact Hours
3.0
Location
  • Online
Delivery Options
Online  
Course Fee(s)
* $100.00